Client: Kingsley Pines
Overview: KDK works with Kingsley pines on its outreach materials including videos, native advertising, digital ads, Google Adwords, web design and updates, e-cards and postcards.
Goals: Maine is chockful of summer camps all competing for kids in a crowded market. We strive to set Kingsley Pines apart from its competitors by highlighting its authenticity, safety and just plain old fun. We also conduct outreach to farther away markets such as Florida, to help families learn about and consider a camp in Maine.